About Us

At Dad’s Rub, we’re all about making meat great again and we take that job very seriously (well, mostly). Born from a love of backyard barbecues, bold flavors, and a little friendly banter, our mission is to help you rub your meat the right way, every single time.

We believe that great food has the power to bring people together, whether you’re firing up the grill for a weekend cookout, tailgating with friends, or showing off your seasoned skills at the family reunion. Each jar of Dad’s Rub is crafted to spice things up, turn heads, and make your grill the talk of the neighborhood.

Because when you rub it with Dad’s, you’re not just making dinner, you’re making memories.

Dad’s Rub began the way all great ideas do, in the backyard, with a cold drink in one hand and a set of tongs in the other. What started as a small batch of homemade seasoning for family and friends quickly turned into something bigger. Word spread (and so did the flavor), and before we knew it, our backyard operation grew into a brand that’s helping grillers everywhere get their rub on.

From those early weekends experimenting with spice blends to today’s growing lineup of flavorful favorites, we’ve stayed true to one simple belief, great grilling should be fun, flavorful, and just a little bit cheeky.

 Proudly rubbed by dads everywhere since 2019!